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A business might show up on Google Maps, but if it’s not verified, the business owner can’t control the content displayed in the listing. It’s possible the information could be outdated or incorrect.
WHY SHOULD A BUSINESS VERIFY?

To manage and control how business info appears across Google Search and Maps. Once verified, business owners can ensure that their info is accurate and make changes that appear across Google.  To read and respond to customer reviews left on Google.  To publish photos  that showcase products and services.

By verifying and editing your business information, you can help customers find you and tell them the story of your business. You can also see information like how many people called your business directly from the phone number displayed on local search results in Search and Maps.
WHAT IS THE DIFFERENCE BETWEEN BEING VERIFIED AND BEING ON THE MAP?

Google updates map information with the information it has to work with. It may display a business on the map, verified or not. Verification means that the business has been claimed by an authorized person. It helps Google display the business info and allows the manager to access the info and keep it up-to-date.
WHY VERIFY WHEN A BUSINESS IS ALREADY ON THE MAP?

1. Businesses that don’t verify their listings miss an opportunity to showcase their products, services, and important business information, like hours of operation.
2. Businesses with complete listings are 2x as likely to be considered reputable by consumers. Verification allows you to add more info.
3. Did you know? Listings with photos receive 42% more requests for driving directions on Google Maps and 35% more clicks to their websites than businesses that don’t. Another great reason to verify, and add photos.

Ready to get started?  Contact us – we’ve helped hundreds of business become Google Verified.